Doug Spencer Bowser is an American businessman, currently serving as the president of Nintendo of America. He succeeded Reggie Fils-Aimé as president in 2019, having previously worked for Procter & Gamble and Electronic Arts. Early career Bowser graduated from the University of Utah with a bachelor’s degree in communications in 1984, going on to work at Procter & Gamble from 1984 to 2007, which included serving as the director of customer marketing for the Latin American region from 1998 to 2004, and the company's Safeway customer team from 2004 to 2007. Bowser worked at Electronic Arts from 2007 through 2015, serving as vice president of global demand planning. Nintendo Bowser joined Nintendo of America in 2015 as the vice president of sales and marketing, and was promoted to senior vice president of sales and marketing in mid-2016, where he oversaw the promotion and release of the Nintendo Switch within North America.In February 2019, Nintendo of America's president and chief operating officer Reggie Fils-Aimé announced his retirement...